https://wordpress.stackexchange.com/questions/33101/how-do-i-set-the-page-title-dynamically
add_filter('the_title', 'break_title');
function break_title($data)
{
global $post;
// where $data would be string(#) "current title"
// Example:
// (you would want to change $post->ID to however you are getting the book order #,
// but you can see how it works this way with global $post;)
return str_replace('|', '<br />', $data);
}